By Joern Fischer
Recently, I watched the documentary “Dukale’s Dream”, featuring Hugh Jackman and Tim Costello from World Vision. The movie depicts nicely what life in the coffee growing parts of Ethiopia is like, and many of the little details in it reflected closely what I had seen first hand in the field. But what about the approach to development being advocated in the movie — is it a key step in the right direction, or is it simply missing the point?
On the positive side, we can note that Hugh Jackman has been engaged with the issue of development for several years. His engagement went far beyond what many of us have done: donating substantial amounts of money, visiting development projects, speaking at the UN about climate change, and starting a fair-trade coffee company. And it’s clear that the work by World Vision depicted in this particular movie did positively affect the life of a poor coffee farmer and his family. These are all good things.
On the more critical side, we might feel that this movie leaves many important points unaddressed. Jeffrey Sachs is the only academic being interviewed as part of the movie — and he paints a distinctly pro-economic-growth picture of what development ought to look like. (Perhaps this is fair enough: strong economic growth in poor countries does correlate, after all, with improvements in people’s livelihoods. Or is so much missing from this equation that is is dangerously simplistic?) Similarly, the movie somehow leaves us with the notion that if we all drank only fair-trade coffee, development problems would automatically resolve themselves.
But many key questions remain unanswered: It’s nice that development worked for the particular farmer (Dukale) presented. But what about his neighbours? While Dukale is buying more land, is everyone else really benefiting from it, too, via trickle-down effects? Is it good enough to leave aside population growth from the equation, and wait for prosperity to do its thing to reduce fertility rates? Can we leave Western consumerism (and global capitalism?) untouched and still have “sustainable development” for all?
My own conclusion on this is that this movie does a very nice job of engaging its target audience. And while it leaves many of the more complex questions unanswered, I don’t think we currently have definitive answers or simple recipes. In short: an incomplete story, to me, but one worth listening to nevertheless. If nothing else, I’d highly recommend this movie as valuable food for thought.